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While individuals were bemoaning their alleged laziness and self-absorption, the Millennial generation quietly was raised. Pragmatic, diverse, and digitally native, this massive cohort of 80 million have become entering their prime consumer years, having children of their, and shifting priorities while they move solidly up.Millennials with Kids changes the way we consider this new generation of fogeys and uncovers profound insights for marketers and brand strategists seeking to earn their loyalty. Building about the highly acclaimed Marketing to Millennials, this book captures data from your new large-scale generational study and reveals the best way to:Enlist Millennial parents as co-creators of brands and products . Promote purpose beyond the bottom line . Cultivate shareability . Democratize customer experience . Integrate technology . Develop content-driven campaigns that speak to Millennials . Plus more. Source: Ebook-free-dl.com